Geneva

Digital marketing agency in Geneva

We plan and run digital campaigns that reach Geneva's multilingual, highly mobile audience, with reporting your whole team can read.

Marketing in Geneva means addressing people who arrived last month, people who have lived here for decades and decision-makers who commute from France or fly in for meetings. Marketing Suisse helps companies and organisations reach these audiences online with a coherent mix of paid advertising, search, social media and email. We start from your business objectives, set up reliable tracking, then run and refine campaigns in English, French or both. Everything is managed from our Carouge office by a team that knows the local market.

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Marketing to a mobile, multilingual audience

Geneva's population changes constantly. Staff at international organisations rotate, companies relocate teams, and many customers search in English even when they also speak French. A campaign written only in French, or targeted only by postcode, can miss a large part of your market.

We segment by language, interests, professional profile and location, including the wider cross-border area where relevant. For B2B services aimed at finance, trading or consulting, LinkedIn is often the most precise channel. For consumer businesses serving expats, such as schools, clinics, relocation services or restaurants, search ads and Meta campaigns tend to be the starting point. The mix is decided case by case.

Our approach: strategy before spend

We do not launch ads before we know what success looks like. The first step is to define the actions that matter to you: a contact form, a booking, a call, a download or a sale. We then check that these actions are measured correctly, because campaigns optimised on faulty data waste budget.

Once tracking is reliable, we test messages, audiences and formats, keep what performs and stop what does not. We explain each decision in plain language. We do not promise specific results in advance, because they depend on your offer, your market and your competitors, but we make sure every franc spent is traceable.

Channels we manage for Geneva clients

  • Google Ads: search, Performance Max, display and YouTube.
  • Social advertising: Meta (Facebook, Instagram), LinkedIn and TikTok.
  • Organic social media: editorial calendar, posts and community management.
  • SEO and GEO: visibility in Google and in AI-powered search answers.
  • Email marketing and automation: newsletters, nurturing sequences and CRM integration.
  • Content production: copywriting, photo and short video for ads and social posts.

You can entrust us with a single channel or the whole mix. In both cases we coordinate with your internal team or other partners.

Reporting you can read in English

Many Geneva marketing teams include colleagues who do not read French, or report to a head office abroad. Our dashboards, reports and review calls are available in English, with the same clarity in French for local stakeholders. We focus on the indicators linked to your objectives rather than long lists of vanity metrics.

Our Geneva office is at Rue Baylon 2B in Carouge, and we also work from Avenue de Sévelin in Lausanne. To review your current campaigns or plan a new one, call +41 76 738 53 00.

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Frequently asked questions

Can you run campaigns in English and French at the same time?

Yes. We usually create separate ad sets or campaigns per language, with copy written natively in each one. This lets us compare performance by language and adjust budgets accordingly. Landing pages follow the same language logic.

Which channel should a Geneva business start with?

It depends on how your customers look for you. If people actively search for your service, Google Ads and SEO usually come first. If you need to create demand or reach a specific professional profile, Meta or LinkedIn may be more relevant. We recommend a starting point after the initial audit.

Do you take data protection rules into account?

We configure tracking with a consent banner and take the Swiss data protection framework (nFADP) into account, as well as European rules where your audience requires it. For the legal assessment of your situation, we recommend consulting a specialist.

Do I keep ownership of my ad accounts?

Yes. Ad accounts, analytics properties and tags are created in your name or transferred to you. We work with access rights you grant and can revoke. If our collaboration ends, you keep all your data and history.

Free quote and audit

Let’s talk about your project.

Leave your details and we will call you back to understand your needs and propose a clear plan, with no obligation.

  • Free first meeting
  • One single contact person
  • Hosting and data in Switzerland

Or directly: 076 738 53 00 · WhatsApp · info@marketing-suisse.ch

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